Priyanka is the Founder & CEO of POPxo-Plixxo and the Co-founder & President of MyGlamm.

Priyanka has been recognized as an entrepreneur and innovator through some prestigious awards; the 100 Technology Leaders, Impact (2020), BW Businessworld 40 Under 40 Award (2019), CNBC Young Turks Conclave – Young Business Women Awards (2018), ET Now Leaders of Tomorrow – Young Woman Entrepreneur of the Year (2018), FICCI Flo – Power To Empower Award (2015).

In 2014, Priyanka founded POPxo to create a digital community for women powered by relatable and engaging content. Today, POPxo has 88 million active users across platforms.

In 2017, Priyanka launched Plixxo – a platform that connects brands and digital media influencers with 150,000 influencers onboard.

In August 2020, POPxo-Plixxo merged with MyGlamm. Valued at over $100mn and backed by Amazon, Bessemer Venture Partners and Wipro Consumer – MyGlamm is India’s fastest growing direct-to-consumer beauty brand.

Priyanka contributed to publications like The Independent, The Guardian, Travel & Leisure, Vogue India, Grazia India, and Hello! India, also being a contributing editor to Harper’s Bazaar India.