
Rebeca Riofrio
Executive Director, Creative Women Forum Saudi Arabia 2024 & 2025
With a career spanning more than two decades across international business, fashion, media, education, and diplomacy, Rebeca offers a rare and dynamic perspective on global leadership, innovation, and women’s empowerment. She is a renowned British-Ecuadorian director, marketing strategist, television producer, and Chair of the UK Parliamentary Society for Arts, Fashion and Sports a role through which her influence continues to transcend borders.
As Executive Director of the forum, Rebeca has worked tirelessly to gather some of the world’s most powerful voices, shaping a global platform that amplifies unity, creativity, and female leadership in alignment with Saudi Arabia’s Vision 2030.
Rebeca has spearheaded global marketing campaigns for luxury brands around the world and currently serves as Chairwoman of the UK Parliamentary Society for Arts, Fashion and Sports, Marketing Manager at London Anglia Ruskin University, CEO and Founder of ART in Fusion TV, and Editor-in-Chief of Parliament News Magazine.
Her accolades include the Queen’s Award for Business & Enterprise, the Olive Tree Award from Malta, and the Woman of the Year Award, among many others.