With over two decades of experience across academia, media, and advertising, Jacqueline Bourke leads the creative vision for Getty Images & iStock in EMEA. She heads a team of art directors, curators, and researchers producing the powerful imagery and video that define award-winning campaigns worldwide.

Her team’s work—combining data, visual storytelling, and cultural insight—drives Getty Images’ VisualGPS, shaping global visual trends that connect brands and audiences with authenticity and impact.

A media communications graduate and former Director of Art and Photography, Jacqueline brings a deep understanding of how images influence perception, inspire creativity, and elevate communication in an ever-evolving world.